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– 2 years ago **files (1)** – ## marketingplan.docx **## marketingplan.docx** **Develop a social media marketing plan for a consumer packaged good or service. Examples include food, beverages, cosmetics, medication, clothes, cleaning items, and personal care products.** · Write an executive summary …

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Assignment Prompt & Instructions

– 2 years ago

**files (1)**

– ## marketingplan.docx

**## marketingplan.docx**

**Develop a social media marketing plan for a consumer packaged good or service. Examples include food, beverages, cosmetics, medication, clothes, cleaning items, and personal care products.**

· Write an executive summary (50 – 100 words).

· Identify your target market and the product (good/service) that you would like to market.

· Analyze the environment (economic, social, technological, legal, political).

· Analyze the competition.

· Choose the social media platform(s) that will be used.

· Develop content for the social media platforms.

· Schedule implementation of plans.

· Decide on metrics to measure success.

· Provide any relevant appendices.

**Submission Instructions:**

· The submission is to be clear and concise, and students will lose points for improper grammar, punctuation, and spelling.

· The paper is to be a minimum of 2,600 words in length (typed, double-spaced, 12-point font), excluding the title, abstract, and reference pages.

· Minimum 8 references. Must cite in-text.

**## marketingplan.docx**

**Develop a social media marketing plan for a consumer packaged good or service. Examples include food, beverages, cosmetics, medication, clothes, cleaning items, and personal care products.**

· Write an executive summary (50 – 100 words).

· Identify your target market and the product (good/service) that you would like to market.

· Analyze the environment (economic, social, technological, legal, political).

· Analyze the competition.

· Choose the social media platform(s) that will be used.

· Develop content for the social media platforms.

· Schedule implementation of plans.

· Decide on metrics to measure success.

· Provide any relevant appendices.

**Submission Instructions:**

· The submission is to be clear and concise, and students will lose points for improper grammar, punctuation, and spelling.

· The paper is to be a minimum of 2,600 words in length (typed, double-spaced, 12-point font), excluding the title, abstract, and reference pages.

· Minimum 8 references. Must cite in-text.

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